Driving up to the elegant Terranea Resort in Palos Verdes, I noticed three large pink ribbons above the entrance of the lobby doors. This was one of many pink enhancements the Destination Hotels resort included during October to honor Breast Cancer Awareness month. Each year it serves as a reminder of how the disease can affect both men and women, their families and friends.
Terranea and Play for P.I.N.K. (Prevention, Immediate diagnosis, New technology and Knowledge) raise money and awareness for breast cancer research.
Play for P.I.N.K. began in 1990 when Founder Laura Lassman raised money for her friend battling breast cancer. As an avid golfer, Laura rallied fellow members at her local country club to play in support of the cause. In 1996, Lassman met Evelyn Lauder, founder of the Breast Cancer Research Foundation (BCRF) and their friendship led to create – Play for P.I.N.K. The organization now has more than 30,000 volunteers across the nation and has raised $43.4 million for Breast Cancer Research Foundation. For more information or to become involved, visit www.playforpink.org.
Here 10 festive “Pinkilicious” touches throughout Terranea to raise money and support Breast Cancer Awareness this month:
When guests arrive to check-in, the staff offers a bottle of water or elegant flute of pink champagne to hydrate guests.
The accent flowers throughout the grounds and floral arrangement inside the resort are various hues of pink.
During the month of October The Lobby Bar, mar’sel and Nelsons overlooking the Pacific Ocean are offering guests a specialty pink cocktail to toast to all the strong women battling cancer. A portion of each sale will go to the Breast Cancer Research Foundation.
All the restaurants at Terranea are offering a pink strawberry lemonade cupcake on their menu during the month of October. Terranea with donated proceeds from this sweet treat to the Breast Cancer Research Foundation.
In the evening the tranquil front fountain is bathed in a glowing pink color, as is the main swimming pool.
Golf carts that take guests around the property have a pink ribbon attached to the front. The pink ribbon represents a sign of support and strength for Breast Cancer survivors, patients and their family and friends.
The reception staff wear silky pink ribbon scarves and customized pocket square pink ribbon design handkerchiefs to show their support.
The Executive Chef Bernard Ibarra, Pastry Chef Piero Jermonti, Jin Lee and sous chefs at the special Wine Harvest Chefs dinner on October 13, all wore pink chefs jackets while preparing a special Breast Cancer fundraising dinner at one of the Terranea Villas. The evening offered financial support to the Cancer Support Community Redondo Beach.
9. Inside the go-to spot sea beans – the napkins and straws are pink. Guests and locals can also purchase an array of edible pink items to take away.
10. Guests who book a Play for Pink stay package in October (Promo code: PINK16) will have 10% of the Terranea proceeds donated to Play for P.I.N.K. to benefit Breast Cancer Research Foundation. Guests will be welcomed with a plate of pink macaroons and bottle of Chardonnay by ONEHOPE, the resort’s choice of wine that fundraises for breast cancer research. When a guest reserves a recreation activity or round of golf in October at Terranea a portion of the fee is donated to Play for P.I.N.K. and Susan B. Komen.